“The show will be targeted at six-to-10 year olds, for co-viewing with their parents. Halfbrick’s Vice President of Entertainment and Licensing Sam White said that under the deal the company would produce an initial 13 x 11 minute animated series to be shown on its existing Fruit Ninja-themed YouTube channel. The YouTube Kids App launched in the US in February this year with plans to expand to other countries in the future. “Fruit Ninja promotes a positive sense of humour and accessibility to players in all walks of life, and we are proud to be able to bring more of this to the YouTube community.” The Fruit Ninja series will be highlighted in YouTube and the YouTube Kids app.

“Our partnership with Halfbrick builds on the huge amount of Fruit Ninja content already available on YouTube,” said Ben Grubbs, Head of Kids and Learning, YouTube Asia Pacific. Starting with the company’s Fruit Ninja-themed channel, the two companies today announced the production of a 13 x 11 minute animated series. Halfbrick, with headquarters in Brisbane, Australia, is a top animation and entertainment content partner with YouTube. YouTube, the world’s largest online video platform, and Halfbrick, the Australian game developer behind Fruit Ninja, will together produce a slate of original Fruit Ninja-themed content for YouTube. Fruit Ninja animated YouTube series set for premiere in January 2016 ‍

Download mark of the ninja platforms